This session follows the four bird styles through two loops of the IDEA model. Creativity relates to the inner world of imagination, while innovation relates to the outer world of implementation. Participants discover how they both think about and act during the process. They start by cycling through the Creativity Loop as Parrots Inspire new ideas, Eagles Define objectives and parameters, Owls Evaluate every aspect of the ideas and Doves Arrange the process with responsibilities and schedules. Then, the participants flow through the Innovation Loop as Parrots Involve others to gain buy-in, Eagles Drive the process toward completion, Owls Examine plans, processes, and actions to ensure quality, and Doves Appreciate individual and team contributions.
The session also relates the four styles to ten types of organizational innovation, such as process, cultural and business model innovation. If the group is an intact team or department, they will work through a real-life challenge by applying the styles in both the creative and innovative stages of the process.
Innovating IDEAs infuses personality into the most fundamental aspects of ensuring an organization’s long-term relevance and sustainability.